CPR offers a wide range of PR (public and press relations) and marketing communications services which can be provided individually or as part of a total communications solution.
Building awareness of your organisation and its brand, positioning your company in the key media read by your existing and potential customers for commercial advantage. Regular interviews with local, regional, national, business and trade press journalists as well as the broadcast media.
We consistently achieve large feature articles for our clients and stress that we are not simply a press release machine! Our campaigns are strategic and targeted in order to maximise our client’s return on their investment and increase sales leads.
Website Design and Copywriting
CPR offers professional design and copywriting services for websites which it regularly undertakes on behalf of a number of clients.
Customer Communications and e-Newsletters
A cost effective means of communicating your important news, products and services offering and successes to existing and potential customers on a regular basis either through printed material or an e-Newsletter.
In-house communications are an ideal way of conveying key management messages to employees to generate response, raise morale and encourage staff to buy in to management strategy.
A complete service from initial design and copy writing through to final printing for brochures, leaflets and annual reports.
This medium is being used by more and more clients as a dynamic visual means of presenting their products and services. CPR will manage the entire process from script writing and filming through to editing and final production.
Century PR has a track record of winning many industry and individual awards for its clients. From regional business and national industry awards to nationally recognised awards including the Queens Award and Ernst & Young Entrepreneur of the Year Awards, Century’s total service includes entering and compiling award entries for the benefit our clients’ external image and commercial advantage.
Our professional PR team are highly experienced in managing crisis PR situations for our clients whatever the problem. Careful evaluation of issues and confidential advice can help to mitigate situations where a negative story can potentially be damaging. Our fundamental objective is to protect our clients’ brand and people and where possible convert a potentially negative story into positive and/or balanced publicity.
Innovative ideas which work
Chairman, Brigade Electronics Plc
With career backgrounds as professionally trained journalists, we have hands on experience to ensure our clients are fully prepared for whatever type of media interview they face. Interview role playing sessions, typical questions and the tricks of the trade all form an integral part of our media training package to ensure interviews achieve a positive publicity outcome in the press.
International Media Relations
CPR can offer proven experience and expertise in worldwide markets based on international PR campaigns undertaken for major names such as TNT Express, XP, Thomson, Lynx, LTI Vehicles, Grundig, ByBox, TruckProtect, Ultraseal, Pailton Engineering and GreenRoad. Our consultancy has managed press events in every major European country as well as in North America and Australasia.